Minimizing food wastage.
The smart way.
Food waste is a huge problem - both environmentally and economically.
One-third of all produced food is lost or wasted - majority of it in households.
Foller makes reducing food waste economically beneficial.
Up to 2000 dollars worth of food is wasted yearly in an average family.
Source: Natural Resources Defense Council
Foller is a solution for tracking and managing expiring goods
The operating environment of food production is currently undergoing a transition, which will open new earning possibilities to the actors in the field, and force food production and supply chain to reinvent itself.
At the product origin (producer or processor) valuable data such as expiration date, product origin or production methods can be added to the unique product info.
The extended product information can be monitored and utilized throughout the entire supply chain – from the producer to grocery stores - and from the stores to the fridge of the customer.
Transparent food production
Foller keeps track of expiry dates, preventing spoilage - most of which is due to passed expiration dates. Better awareness of purchaced products also enables other services for consumer convenience.
Consumer, retailer, producer
Foller benefits everyone and reduces food waste at every turn.
Automatic expiry tracking
Dynamic pricing based on expiration dates
Food safety, transparency and traceability
Personalized offers and new services for convenience and ease of use
Smarter inventory - less food waste
New consumer engagement opportunities
Increased customer loyalty through new personalised services
Opportunities for dynamic pricing and marketing
Better balance between produced and sold food - less food waste
Providing info on food safety, traceability and transparency
Communicating competitiveness factors to consumers
Increased responsibility throughout the chain
“The IoT has already started working its way into retail stores, and technologies will continue to disrupt the traditional retail process in the coming years.”
Business Insider, 2016
Potential economic impact of IoT in retail per year in 2025
$410 billion to $1.2 trillion
The Internet of Things: Mapping the Value Beyond the Hype
McKinsey Global Institute, 2016
"Foller is an amazing service with potential to revolutionalize the business"
Krista Paloheimo, SIS. Deli Cafe
From an IoT competition winner to a real world service
Foller is an awarded (Elisa IoT Challenge) concept with the mission to reduce food waste globally. Today´s digitalisation trends in retail, consumer demands and user behavior are enabling agile solutions to be implemented matching the needs of the modern consumer.